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Interview in driver assessment and diagnostics.
Říhová, Miroslava ; Bahbouh, Radvan (advisor) ; Štikar, Jiří (referee)
Master thesis is focused on one of the crutial and the most problematic tools at the same time of driver diagnostic which is the interwiev. In the theorethical part of the thesis we concern on the targets and basic starting points of the driver assesment, from which the explorative areas of the interwiev. We discuss the role of the interwiev in the systém of methods which can be used for driver behaviour prediction and its specific kontext or the social desirability influence. The interwiev is divided into four phases - introducion (contract), anmnestic data gathering, diagnostical part, and conclusion. The theory of planned behaviour, and Behavioral Event Interview are presented in the diagnosticlal as the two sources of the design of semi-standardized interview. Empirical part contains a specific interwiev design including the recommended question set for mapping of the ability to view and reflection, driving style and characteristics, attitudes to risk behavior a possibility of the driver change from the point of his behaviour.. Then, the qualitative assesment of the question sets using the contrast method, comparison and subsequent interpretation based on the content analysis of the driver statements in accompanying case reports. Based on the analysis of the driver statements we set several key...
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Exploring types of social-impact campaigns promoting road safety and how these are perceived by young drivers
Popiolková, Michaela ; Rosenfeldová, Jana (advisor) ; Vranka, Marek (referee)
The aim of this bachelor thesis is to get to know how selected road safety campaigns are perceived by young males aged 18 to 24. The theoretical part defines the concept of social marketing, presents the main objectives of road safety campaigns in general and compares several existing studies on the effectiveness of social campaigns with a focus on road safety. Subsequently, the thesis describes the three types of advertising appeals and the social psychological Theory of planned behavior, which is widely used to predict behavior and is applied in the research. The practical part is devoted to describing the qualitative research conducted in the form of interviews with six respondents. In the last section, the research questions are answered and the main findings are presented.
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Theory of Planned Behavior and Counterproductive Work Behavior
Trojanová, Mariana ; Preiss, Marek (advisor) ; Ševčíková, Marcela (referee)
This master thesis aims to explore and predict counterproductive work behavior (CWB) targeted to the employer within a framework of the Theory of Planned Behavior (TPB). The question is examined by quantitative questionnaire survey, assessing attitudes, subjective norms, perceived behavioral control, intention and actual behavior. The aim of this study is to verify the psychometric properties of a non-standardized questionnaire designed in the theoretical framework of the Theory of Planned Behavior, analysis of functionality of the proposed model and the proposal of its possible improvements to be given. Unrepresentative sample (n = 71 in the first phase of research, n = 41 in the second phase) consists of working adults with a work history of at least one year. The proposed model of the Theory of Planned Behavior is analyzed using the method of multiple linear regression analysis, which shows a statistically significant relationship between the dependent variable and some of the independent variables in the first phase of the research. In the second phase, no significant relationships between variables are found. Since the psychometric properties of the measuring instrument are not satisfactory, the item analysis using principal component analysis is conducted, which identifies some problematic...
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Factors underlying parental decisions about childood vaccination
Kočišová, Eva ; Podaná, Zuzana (advisor) ; Hamplová, Dana (referee)
The presented thesis deals with the issue of mothers' decision-making in relation to their child's vaccination against pneumococcal infections. An on-line survey of mothers was conducted (n = 180) in order to obtain data for the theoretical model based on the theory of planned behavior (TPB). A hierarchical logistic regression was then performed in order to analyze the model with the intention to vaccinate as the dependent variable. The results of the regression analyses were supplemented by results of correlation analyses and non-parametric tests. The theory proved itself as a strong predictive instrument and the results suggest that the attitude is the main predictor of the decision in this non-representative sample of mothers. The subjective norm, as the second construct of the TPB, contributes only in certain case and the perceived behavioral control was not found influential at all. The perception of thread of contraindications of the vaccine proves also influential next to the attitude. The beliefs that mothers hold about the vaccine were analyzed according to mothers intentions to vaccinate (n = 70) or not to (n = 110). These results support the idea that mothers, especially those who do not want to vaccinate their children against pneumococcal infections, decide particularly according to...
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Farmers perception of anti-erosion practices on arable land
Tyslová, Radka ; Braun Kohlová, Markéta (advisor) ; Pražan, Jaroslav (referee)
(in english): Modern agriculture faces soil erosion as one of its problems in the Czech Republic. Soil conservation practices are implemented to prevent erosion. This thesis reports on perception of the soil conservation practices by farmers themselves. Hypothesis of the research is based on declaration of organic farming in the Czech Republic: to specifically protect natural sources. Main research question is: Is there a difference in perception of soil conservation practices between certified organic farmers and farmers using conventional methods? As a concept to examine perception, this thesis uses the theory of planned behavior developed by Icek Ajzen. Results show that farmers' attitudes towards soil conservation practices in general are negative. Their attitudes can be explained by intermingling beliefs about erosion, the agriculture subsidy system and own soil quality. Specific practices are evaluated by other than anti-erosion effects. The farmers do not perceive social pressure from their peers to adopt soil conservation practices and their perceived control over adoption of a practice is low. Evaluating the level of difficulty of specific practices, smaller farmers feel substantial difficulties regarding financial issues. The results do not indicate a difference in perception of soil...
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Explanatory factors of consumer behaviour: the survey of organic food consumers conducted on sample of inhabitants of Prague and Znojmo district
Zvěřinová, Iva ; Buriánek, Jiří (advisor) ; Vlček, Josef (referee)
Production, processing, transport and consumption of food form a significant part of the environmental burden. Organic farming and organic food production represent for many experts, policymakers and for a part of lay public a way to reduce the environmental burden. The volume of organic food production hinges on, among others, the willingness of consumers to prefer organic food to conventional food and also to change consumer behaviour. Although organic food consumer and purchase behaviour is sometimes found to be environmentally motivated, health motives are prevailing in many developed countries. Recently, organic food consumption has grown significantly in developed countries. The diploma thesis is for these reasons aimed at analysis of motivational factors and barriers that affect consumer's purchase decision-making related to organic food. First, the overview of scientific literature concerning organic food consumption behaviour is presented. Factors that explain it can be divided into four major types: attitudinal variables, contextual forces, personal capabilities and habits. In the diploma thesis, we focus on risk perception, which can be classified as the attitudinal variable. Considering the perception of health and environmental risks, it is important to point out that manufactured...
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An Examination of Household Energy Conservation Behavior in the Framework of Theory of Planned Behavior and Norm Activation Model: Prague Case
Boyaci, Çagatay ; Soukup, Petr (advisor) ; Remr, Jiří (referee)
This M.A. thesis aims at investigating the socio-psychological motivations and demographic factors related to how individuals perform energy conservation behavior in the household domain. For this reason, two approaches to this sociological issue, the Theory of Planned Behavior and Norm Activation Model, were comprehensively examined to be adequately combined into one experimental model that would determine and help to explain the motivations on the energy conservation behaviors in households. In total, 303 respondents were surveyed who have a residency in Prague by sharing an online-based questionnaire in various Facebook groups between April 28, 2021, and July 3, 2021. In order to test the created hypotheses according to the developed model of the research study, structural equation modeling and ANOVA analysis were employed. As a result, the findings show that combining the Theory of Planned Behavior and the Norm Activation Model gives promising results in explaining the socio-psychological motivations of household energy conservation behaviors. The author of the thesis concludes that social norms have a positive influence on personal norms, and further the personal norms have a positive impact on intentions, and therefore the intentions directly impact the household energy conservation behavior....
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Selected factors of mode choice on the Prague-Munich route in the context of the planned high-speed rail construction
Petříček, Jakub ; Marada, Miroslav (advisor) ; Chmelík, Jakub (referee)
The aim of this thesis is to define in more detail a safety factor, a factor of passage of time and an ecological behaviour factor influencing the mode choice on the Prague-Munich route in relation to railway as a reference mode, and to estimate the change in mode choice after HSR completion with emphasis on defined factors. The work qualitatively analyzes the sets of ideas and understandings of selected factors, which in turn affect the travel behavior and the mode choice. Defining these factors creates space for estimating and proposing perspectives for the development of expected travel behavior in the context of the planned HSR system on the Prague-Munich route. The presented thesis discusses and interprets the comparison of selected factors between existing modes of transport. The significance of the thesis lies in the understanding and definition of selected factors that are important for HSR planning strategies between Prague and Munich. Keywords: high-speed rail, travel behaviour, transport safety perception, perception of time, grounded theory, theory of planned behavior
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Farmers perception of anti-erosion practices on arable land
Tyslová, Radka ; Braun Kohlová, Markéta (advisor) ; Pražan, Jaroslav (referee)
(in english): Modern agriculture faces soil erosion as one of its problems in the Czech Republic. Soil conservation practices are implemented to prevent erosion. This thesis reports on perception of the soil conservation practices by farmers themselves. Hypothesis of the research is based on declaration of organic farming in the Czech Republic: to specifically protect natural sources. Main research question is: Is there a difference in perception of soil conservation practices between certified organic farmers and farmers using conventional methods? As a concept to examine perception, this thesis uses the theory of planned behavior developed by Icek Ajzen. Results show that farmers' attitudes towards soil conservation practices in general are negative. Their attitudes can be explained by intermingling beliefs about erosion, the agriculture subsidy system and own soil quality. Specific practices are evaluated by other than anti-erosion effects. The farmers do not perceive social pressure from their peers to adopt soil conservation practices and their perceived control over adoption of a practice is low. Evaluating the level of difficulty of specific practices, smaller farmers feel substantial difficulties regarding financial issues. The results do not indicate a difference in perception of soil...
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Theory of Planned Behavior and Counterproductive Work Behavior
Trojanová, Mariana ; Preiss, Marek (advisor) ; Ševčíková, Marcela (referee)
This master thesis aims to explore and predict counterproductive work behavior (CWB) targeted to the employer within a framework of the Theory of Planned Behavior (TPB). The question is examined by quantitative questionnaire survey, assessing attitudes, subjective norms, perceived behavioral control, intention and actual behavior. The aim of this study is to verify the psychometric properties of a non-standardized questionnaire designed in the theoretical framework of the Theory of Planned Behavior, analysis of functionality of the proposed model and the proposal of its possible improvements to be given. Unrepresentative sample (n = 71 in the first phase of research, n = 41 in the second phase) consists of working adults with a work history of at least one year. The proposed model of the Theory of Planned Behavior is analyzed using the method of multiple linear regression analysis, which shows a statistically significant relationship between the dependent variable and some of the independent variables in the first phase of the research. In the second phase, no significant relationships between variables are found. Since the psychometric properties of the measuring instrument are not satisfactory, the item analysis using principal component analysis is conducted, which identifies some problematic...
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